Rules of the Game (30 page)

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Authors: Neil Strauss

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MISSION 3:
General Courtship Strategy

What's the master plan? Perhaps it's time I let you in on it.

If you don't know where you're going, you won't know how best to get there. So turn to the second section of your Day 21 Briefing and read the article about the big picture.

Attitude and Affirmations

I am relaxed, confident, playful, non-needy, unflappable, radiating positive energy. I will let go of my outcome. I am a man who women desire and want to be around. I will learn something from everyone I meet. I am testing women to see if they meet my standards. I deserve the best.

 

 

 

Openers

 

 

 

 

Roots

 

 

 

 

Time Constraints

 

 

Waypoint

“How do you all know each other?”

 

Disqualifications

 

 

 

 

Demonstrations of Value

 

 

 

 

Cold Readings

 

 

 

 

Identity Statement

 

Stories

 

 

 

 

Events to Seed

 

 

 

 

Number Exchange Techniques

 

 

 

In the old days, my courtship strategy was simply to hang in there and be the last man standing. So I would make sure that either she was talking or I was talking at all times, and then hope that after enough hours and alcohol had gone by, I'd be able to make my move.

Once I worked up the courage to lunge for the kiss, though, I'd get the dreaded cheek turn. This was usually followed by a short speech explaining that she didn't want to ruin our friendship. It felt like a dagger plunging into my heart every time.

I couldn't figure out what I was doing wrong. I just thought I wasn't attractive
or confident enough. And I'd repeat the same ineffectual strategy every time I had the opportunity to go out with a new woman, hoping that this one would like me.

When I discovered that attraction was a learnable skill, I quickly realized what should have been obvious to me the whole time: that every love story needs a plot. Two strangers must go through a specific sequence of events if a sexual or romantic relationship is going to build between them. And whether this sequence occurs through conscious effort or just naturally on its own, almost all relationships follow it.

I grew up thinking that one stage—building rapport—was the whole picture, which explains why I kept getting stuck in the friend zone. Friendships are built on rapport, trust, and common interests. What I didn't realize is that attraction can be built just as easily, but using different materials.

Once I understood this, everything changed. Eventually, as my interactions with women changed from friendships to romances, I was able to create a map and a clear route from the beginning of the courtship to the end. And as long as I knew where she was on that map and how to bring her to the next checkpoint, I no longer had to fear the dreaded cheek turn.

There were only five checkpoints:

1.

Open:
Every romance begins with two strangers meeting. This is how your parents met. This is how their parents met. And this is why the first nine days of the Challenge were dedicated to the minutiae of the approach, enabling you to break the ice in the most rejection-free way possible.

2.

Demonstrate value:
Once you've opened, your goal is to hit the hook point as soon as possible. Depending on the woman, her options, her self-esteem, and her interests and preferences, demonstrating value can involve as little effort as saying hello, or as much as making yourself seem like the most coveted person in the room while captivating her and her friends with powerful non-needy routines that display your worth and excellence.

3.

Create an emotional connection:
Sure, you're cool and interesting. But you could be talking to anyone in the room. Why her? It's time
to show that the two of you are bonded in some way, have things in common, click, understand each other, and were meant to meet.

4.

Structure a call to action:
Just because she likes you, that doesn't mean she's going to sleep with you. A window of possible intimacy has opened, but if you want her to jump through it, you'll have to give her an incentive to do so in the moment. Most commonly, this is done by arousing her through talk or touch. Time, comfort, trust, and laughter can also accomplish this. But sometimes she needs a stronger reason to make that physical leap. These techniques—eliciting jealousy, giving mixed messages, or even disappearing for a little while—will help her realize that if she doesn't move fast, she may lose her one opportunity to get together with you.

5.

Make a physical connection:
Once she's interested in going further, all you have to do is avoid making any mistakes that will cause her to change her mind—and walk with her across the bridge to physical intimacy in a way that doesn't make her uncomfortable, cause her to feel used, or elicit any other negative autopilot response.

Keep in mind that not every courtship starts at the beginning phases. Sometimes the interaction starts later in the process—if, for example, she's already attracted to you. In the future, you may even get to the level where you can sometimes walk up to a woman and make out with her within minutes. The better you get, the faster you'll be able to move through these stages.

A CLOSE-UP VIEW

The steps above helped guide me through nearly every approach I made. However, there are other ways to portray the same process. And different people respond better to different models.

So I sat down with the Stylelife coaches and asked them to come up with their own version for you, going into greater detail. There are six phases in their model. Here's what it looks like:

This model applies to both men meeting women and women meeting men. Each phase develops to an important milestone or turning point, allowing the relationship to advance to the next phase.

While understanding these phases in a developing relationship is helpful, knowing how to smoothly and successfully advance through them is much more useful. So I asked the team to break the phases into further detail and suggest specific actions to take and attitudes to have at each point in the process. Here's what they came up with:

You don't need to memorize all these phases and strategies, as long as you understand their subtext—that attraction isn't random, seduction isn't something that just happens, and courtship doesn't have to involve fumbling. The fact is, whether other men are using it consciously or not, there is a formula that makes a select few of them successful with women and in life.

You now have that formula.

MISSION 1:
Learn to Flip the Script

Today is frame-control day, in which you'll learn techniques to stay dominant in a conversation. These concepts will not only be of use in nearly every social situation, but they may just change the way you look at the world.

Your first task: Read all about them in your Day 22 Briefing before proceeding to the rest of today's missions.

MISSION 2:
Constructive Reframing

Your first mission is to reframe negativity into positivity at least once over the course of the day.

When you hear a friend, colleague, or stranger complain or say something negative, try to reframe it into something positive. For example, if a friend says that he's incompetent at something, tell him that he just likes to do things perfectly.

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