Never Get a ”Real„ Job (30 page)

BOOK: Never Get a ”Real„ Job
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Originality.
See
Creativity, value of

 

Orman, Suze

 

Ostrow, Adam

 

Outsourcing

 

as productivity enhancer

 

virtual workforce

 

Web site design

 

Overtime issues

 

“Paperless” offices

 

Parents.
See also
Friends/family

 

author’s relationship with

 

as business advisors

 

effect on child’s worldview

 

Good Guy Deals for

 

moving back in with

 

Partnerships

 

assessing candidates

 

downside archetypes

 

strategic

 

test questions

 

Paycheck deductions

 

Pay issues.
See
Wage issues

 

Permits, operating

 

Personal Branding
magazine

 

Personal issues

 

in partnerships

 

scheduling “me” time

 

Pew Research Center

 

Philanthropic activities

 

community-oriented

 

marketing via

 

as prospect bait

 

Phones, business-boosting

 

Physical fitness

 

Piggybacking

 

Pitching sales.
See
Selling

 

Plum Choice

 

Posterous

 

PowerPoint presentations

 

Power routine, tips for

 

Press releases, online

 

Pricing

 

comparisons, online

 

sales strategies

 

Productivity

 

boosting

 

and bottom line

 

time management

 

Products/services

 

in business plan

 

demos

 

freebies

 

selling benefits of

 

Profits

 

out-of-the-gate

 

up-selling

 

Projections, business.
See
Forecasting

 

Prospecting.
See
Leads, generating

 

PR Web

 

Publicity stunts

 

Public relations (PR)

 

Recessions

 

Regus, virtual offices

 

Reputation, company.
See under
Image

 

Resources, start-up

 

Resumes

 

Revenue generation

 

Revenue model

 

Rewards.
See
Incentives

 

Rich Dad Poor Dad
(Kiyosaki)

 

Risk taking, entreprenuerial

 

Rock-bottom planning.
See
Worst-case planning

 

Roth, J. D.

 

Rowse, Darren

 

Salary issues.
See
Wage issues

 

Sales.
See
Selling

 

Sample products

 

Save 20 program

 

Scalability, CPR analysis

 

Schawbel, Dan

 

Search engine optimization (SEO)

 

SearchLocal

 

Selling

 

cost of

 

as first priority

 

leads, generating

 

principles of

 

assessing prospects

benefits, product

competitors, knowledge of

convenience

customer cues

customer service

documentation

Good Guy Deals

introduction to

low-hanging fruit

personal touch

pitches/presentations

pricing strategy

reputation issues

unique selling propostion

up-selling

SEO.
See
Search engine optimization (SEO)

 

Services.
See
Products/services

 

Services and Assumptions Agreement

 

Sethi, Ramit

 

ShareThis

 

Simmons, Michael

 

Sizzle It!

 

brand image

 

business plan

 

cost savings

 

customer incentives

 

Good Guy Deals

 

phone number

 

prospecting

 

sales contracts

 

time-to-market cycle

 

Skype

 

Slim, Pamela

 

Small Business Association

 

Social conditioning, overcoming

 

Social media

 

caveats

 

competitor checking

 

data mining

 

marketing

 

for prospects

 

sales via

 

Spam

 

caveat against using

 

SEO and

 

Special offers

 

Spying, on competitors

 

Starbucks

 

Start-ups

 

bare-bones

 

business plan for

 

caveats

 

cost-effective image

 

don’ts

 

expense-cutting strategies

 

low-cost workforce

 

partnership options

 

preliminary tasks

 

“we” versus “I” approach

 

Statistics, business-plan

 

Stewardship

 

Stockholders

 

Strategic partnerships

 

Strategic planning

 

Student Success Manifesto, The
(Simmons)

 

StumbleUpon

 

SuperPages

 

SWOT analysis

 

Syndication, online

 

Target markets

 

brand-message

 

identifying

 

limiting

 

Taxes

 

Taylor, Lynn

 

Technical help, online

 

Telephone systems

 

10,001 Ways to Live Large on a Small Budget
(
WiseBread.com
)

 

Testimonials, customer.
See
Word-of-mouth

 

Time

 

as asset

 

managing

 

Timelines

 

in business plans

 

as productivity boosters

 

Titles, corporate

 

Toilet Paper Entrepreneur, The
(Michalowicz)

 

Toren, Adam

 

Travel costs, minimizing

 

Trust Agents
(Brogan)

 

Tumblr

 

Tutorials, product

 

TweetMeme

 

Twitter

 

brand image and

 

customer service

 

for data mining

 

following author on

 

marketing via

 

mentoring via

 

product demonstrations via

 

for prospects

 

Unemployment

 

Unique selling proposition

 

Up-selling

 

Upstarts!
(Fenn)

 

URLs, choosing

 

USA TODAY

 

Usernames

 

Vacation-related issues

 

Vaynerchuk, Gary

 

Vendors

 

Venture capital

 

Vimeo

 

Virgin Group

 

Visibility Online

 

Wage issues

 

Walk-away point

 

Wall, Aaron

 

Warner, Andrew

 

Waste, reducing

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