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Authors: Jaron Lanier

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1
. Aristotle,
Politics,
approx. 350 BC, translated by Benjamin Jowett.

Chapter 3. Money As Seen Through One Computer Scientist’s Eyes

1
. Matthew Yglesias, “Nobody Knows Where Economic Growth Comes From,”
Slate,
posted August 6, 2012.
2
.
http://www.forbes.com/sites/afontevecchia/2010/11/19/how-many-olympic-sized-swimming-pools-can-we-fill-with-billionaire-gold/
.

Chapter 4. The Ad Hoc Construction of Mass Dignity

1
.
http://www.nytimes.com/2011/07/28/technology/personaltech/spotify-unshackles-online-music-david-pogue.html
.

Chapter 6. The Specter of the Perfect Investment

1
.
http://www.nytimes.com/2012/04/30/business/media/byliner-takes-buzz-bissingers-e-book-off-amazon.html
.
2
.
http://www.nytimes.com/2010/08/08/magazine/08FOB-medium-t.html
.
3
.
http://www.informationweek.com/news/software/bi/240002737
.
4
.
http://flightfox.com/about
.
5
.
http://www.nytimes.com/2012/09/30/technology/flightfox-lets-the-crowd-find-the-best-airfares.html
.
6
.
http://www.firstround.com/our_focus/
.

Chapter 7. Some Pioneering Siren Servers

1
. See Charles Fishman,
The Wal-Mart Effect: How the World’s Most Powerful Company Really Works—and How It’s Transforming the American Economy
(New York: Penguin Press, 2006), or Anthony Bianco,
Wal-Mart: The Bully of Bentonville: How the High Cost of Everyday Low Prices Is Hurting America
(New York: Currency Doubleday, 2007).

Second Interlude: (A Parody): If Life Gives You EULAs, Make Lemonade

1
.
http://nation.foxnews.com/fox-friends/2012/07/24/lemonade-stand-girls-obama-we-built-our-business
.
2
.
http://en.wikipedia.org/wiki/High_Performance_Computing_Act_of_1991
.
3
.
http://en.wikipedia.org/wiki/End-user_license_agreement
.

Chapter 9. From Above: Misusing Big Data to Become Ridiculous

1
.
http://online.wsj.com//files/20/10/58/f201058/public/page/what-they-know-digital-privacy.html
.
2
.
https://www.eff.org/issues/privacy/
.
3
.
http://purplebox.ghostery.com/?p=1016022352
.
4
.
http://purplebox.ghostery.com/?p=948639073
.
5
.
http://www.cnn.com/2012/02/29/tech/web/protect-privacy-google/index.html
.
6
.
http://bits.blogs.nytimes.com/2009/06/02/google-is-top-tracker-of-surfers-in-study/
.
7
.
www.nytimes.com/2012/02/05/opinion/sunday/facebook-is-using-you.html
.
8
.
www.nytimes.com/2012/06/17/technology/acxiom-the-quiet-giant-of-consumer-database-marketing.html
.
9
.
www.nytimes.com/2012/08/19/business/electronic-scores-rank-consumers-by-potential-value.html
.
10
.
http://www.nytimes.com/2012/05/03/technology/personaltech/how-to-muddy-your-tracks-on-the-internet.html
.
11
.
http://www.makeuseof.com/tag/adblock-noscript-ghostery-trifecta-evil-opinion/
.
12
.
http://www.google.org/flutrends/
.
13
.
http://www.nobelprize.org/nobel_prizes/economics/laureates/2001/akerlof-article.html
.
14
.
http://www.carfax.com/entry.cfx
.

Third Interlude: Modernity Conceives the Future

1
. 2012, directed by Mathieu Roy and Harold Crooks.
2
. Ronald Wright,
A Short History of Progress
(New York: Carroll & Graf, 2005).
3
.
http://blogs.smithsonianmag.com/paleofuture/2011/12/boxing-robots-of-the-1930s
.
4
.
http://www.slate.com/articles/technology/robot_invasion/2011/09/will_robots_steal_your_job.html
.

Chapter 12. Story Lost

1
. Aleksandar Hemon, “Beyond the Matrix,”
New Yorker,
September 10, 2012.

Chapter 13. Coercion on Autopilot: Specialized Network Effects

1
. Daniel Kahneman has written foundational works on this topic. His book
Thinking, Fast and Slow
(New York: Farrar, Straus & Giroux, 2011) is a primary resource. Another relevant book is Dan Ariely’s
Predictably Irrational: The Hidden Forces That Shape Our Decisions
(New York: HarperCollins, 2008).
2
.
http://bits.blogs.nytimes.com/2010/02/24/yelp-is-sued-after-dispute-over-a-review/
http://www.naturalnews.com/034247_Yelpcom_lawsuit.html
;
http://www.marketingpilgrim.com/2010/03/yelp-sued-for-extortionagain.html
;
http://pixsym.com/blog/reputation-management/yelp-extortion-the-lawsuits-dismissed-are-they-back-at-it-in-2012
.
3
.
http://www.pcworld.com/article/255471/want_your_facebook_status_seen_pay_up.html
.
4
.
http://motherboard.vice.com/2011/4/12/on-badoo-the-social-network-for-sex-users-pay-to-get-noticed-and-to-get-other-things-too
.

Chapter 14. Obscuring the Human Element

1
.
http://www.salon.com/2006/07/24/turks_3/
.
2
.
http://news.cnet.com/8301-10784_3-9782813-7.html
.
3
.
http://waxy.org/2008/11/the_faces_of_mechanical_turk/
.
4
.
http://www.readwriteweb.com/archives/study_40_of_new_mechanical_turkers_work_requests_a.php
.

Chapter 15. Story Found

1
.
http://www.slate.com/articles/technology/technology/2012/09/square_jack_dorsey_s_payments_firm_is_silicon_valley_s_next_great_company_.html
.
2
.
http://techcrunch.com/tag/deadpool/
.
3
.
http://bits.blogs.nytimes.com/2009/09/29/google-wave-becomes-a-bit-more-/files/20/10/58/f201058/public/
.
4
.
http://techcrunch.com/2012/02/01/deadpool-alert-google-wave-goes-read-only/
.

Fifth Interlude: The Wise Old Man in the Clouds

1
.
http://www.facebook.com/Jesuits/posts/143094992485238
.

Chapter 16. Complaint Is Not Enough

1
.
http://www.usnews.com/opinion/mzuckerman/articles/2012/04/06/mort-zuckerman-no-easy-solutions-for-big-money-in-politics
.
2
.
http://sloanreview.mit.edu/improvisations/2012/06/20/big-data-and-the-u-s-presidential-campaign/

Sixth Interlude: The Pocket Protector in the Saffron Robe

1
. “The Trickster Guru,” in
The Essential Alan Watts
(Berkeley, CA: Celestial Arts, 1977).
2
.
http://cafegratitude.com/menu
.
3
.
http://www.eastbayexpress.com/ebx/i-am-annoyed-and-disappointed/Content?oid=1370662
.

Chapter 18. First Thought, Best Thought

1
. Kevin Kelly in his Technium blog, January 31, 2008.

Chapter 20. We Need to Do Better than Ad Hoc Levees

1
.
http://www.facebook.com/notes/facebook-data-team/rethinking-information-diversity-in-networks/10150503499618859
.

Chapter 22. Who Will Do What?

1
.
http://www.slate.com/articles/technology/technology/2012/05/facebook_ipo_has_social_networking_supplanted_real_innovation_in_silicon_valley_.html
.

Chapter 26. Financial Identity

1
. See Tim Wu’s book
The Master Switch
(New York: Knopf, 2010).

Chapter 28. The Interface to Reality

1
.
http://www.firstround.com/our_focus/
.
2
.
http://www.naturalnews.com/036476_smart_meters_hacking_privacy.html
.

Chapter 29. Creepy

1
. See
http://www.fellowgeek.com/a-US-security-firm-hacked-by-Anonymous-ix1113.html
and
http://www.esecurityplanet.com/hackers/panda-security-hacked-lulzsec-is-your-website-safe.html
.
2
.
http://cs-www.cs.yale.edu/homes/freeman/lifestreams.html
.
3
. See
http://totalrecallbook.com/
.

Seventh Interlude: Limits Are for Mortals

1
. David Brooks, “The Creative Monopoly,”
New York Times
, April 23, 2012.
2
.
http://blakemasters.tumblr.com/post/21169325300/peter-thiels-cs183-startup-class-4-notes-essay
.
3
.
http://www.dailydot.com/society/facebook-mourning-jenna-ness-death/
.
4
.
http://www.slate.com/articles/health_and_science/human_nature/2009/01/night_of_the_living_dad.html
.
5
.
http://www.huffingtonpost.com/2012/08/21/tupac-hologram-elvis-presley-marilyn-monroe_n_1818715.html
.
6
. A Russian political party has been founded to further this goal. See
http://www.gizmag.com/avatar-project-2045/23454/
.

Chapter 31. The Transition

1
.
http://www.npr.org/2012/02/22/147261659/gauging-the-reliability-of-facts-on-wikipedia
.
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