Authors: Michael Barrier
If there was a cloud over the Disneys' success, it arose from their relations with their distributor. From the beginning, it is clear from Margaret Winkler's early letters to Disney, the final cut on the
Alice Comedies
was to be hers; she told Disney to send her “all the film you make, both negative and positive.”
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In 1924, her brother George went to the Disney studio to edit the films there. Starting in August of that year, Disney's dealings with Winkler Pictures were mainly through Margaret's new husband, Charles Mintz, who adopted a brusque, condescending tone in his letters. He often sounded wounded and indignant where money was concerned, in the manner that immediately raises suspicion about a correspondent's motives.
At first, though, Disney groveled. When he wrote to Mintz on November 3, 1924, he praised George Winkler's work as an editor, saying he had cut one film “down to its proper length.” He even credited George with help on
gags. Disney's tone in this letter is almost shockingly pitiable, particularly his constant invocations of George Winkler's name as protection against Mintz's aggressive demandsâfor example, that Disney include more live action, at the beginning and end of his films, and use a gang of kids instead of Alice alone. Disney protested that he wanted to add another cartoonist instead.
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Mintz, in a letter of October 6, 1925, contended that it was only because he had sent his brother-in-law to Disney's studio that Disney was able to continue making films.
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Winkler Pictures had increased Disney's payment for each
Alice Comedy
after the first sixâhe got eighteen hundred dollars instead of the original fifteen hundredâand by 1925, in Roy Disney's accounting, each film typically showed a profit of more than six hundred dollars. Mintz wanted to shift to a profit-sharing arrangement for the third season, starting in 1926. In their correspondence in the fall of 1925 and winter of 1926, he and Disney wrangled over when and how they would share the rentals of their films, once Disney had received a reduced advance from Mintz (fifteen hundred dollars again, in two installments) and Mintz had covered that advance and the cost of making prints of the films. This was the sort of question on which disagreement and compromise were all but inevitable, but Mintz's rhetoric was extreme, haggling taken to the point of caricature. In his letter of November 17, 1925, he lectured Disney about how single-reel subjects were failing.
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A week later, he took exactly the opposite tack, trying to talk Disney into waiting for his share of the box-office proceeds from the
Alice Comediesâ
which would be substantial, he insistedâuntil Mintz had received fifteen hundred dollars in addition to all his costs.
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It was only through protracted effort that Disney was ever able to wring any concessions out of him.
In these dealings with Mintz, it was always Walt Disney himself who jousted with his prickly distributor. There is no sign of Roy Disney in this correspondence, even though he and Walt surely conferred on how to respond. When the Disney Brothers Studio became Walt Disney Productions in 1926, that change of name was a simple acknowledgment that in business decisions, as in the making of the cartoons, Walt Disney's was the voice that mattered.
Disney's position in his dealings with Mintzâand his posture in his lettersâgradually grew stronger as his cartoons got better. By late 1926, Disney had made forty
Alice Comedies
, and everything about the few surviving cartoons from that periodâanimation, drawing, character designâis noticeably more polished than what Disney and his crew could do a year or two earlier. The shortcuts, if still plentiful, are no longer quite so blatant. In
Alice's Brown Derby
(1926), Alice's cat sidekick Julius rides his horse into the
lead in a race, in cycle animation of the usual kindâbut as he does that, in a side view, he passes between other horses, creating a fleeting three-dimensional effect. (There are three levels of cels, with Julius in the middle between two cels of the other horses.)
The improved quality of Disney's films permitted Mintz to abandon states-rights distribution for the 1926â27 releasing season and sign up with a minor distributor called Film Booking Offices (FBO). A much bigger step forward was in store for the 1927â28 season. In January 1927, Mintz asked Disney to come up with a rabbit characterâ“I am negotiating with a national organization and they seem to think that there are too many cats on the market.”
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On March 4, 1927, Mintz signed a contract with Universal, one of Hollywood's major studios, for a series of twenty-six cartoons starring, as Universal had specified, a new character called Oswald the Lucky Rabbit. Disney would now receive an advance of $2,250 for each cartoon.
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At the Disney studio, Hugh Harman said, the switch from
Alice
to
Oswald
came without warning. “It was announced to us one morning, when we went in, that we were starting Oswalds,” he said. “So the time was right now to think of an Oswald story. We all got together in Walt's little office . . . and dreamed up this first story [
Poor Papa
]. . . . We began to build on it, and about eleven o'clock, Walt said, âWhy don't we start animating?' He said, âHugh, the first part of that is pretty well worked out; you know what it is, don't you?' I said, âYeah, that's enough to start on.' So I went in and started Oswald pacing up and down on the ridge of this roof.”
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Although Universal and Mintz were unhappy with that first
Oswald
cartoon (it was not released until 1928), subsequent cartoons in the series got warm reviews in exhibitors' trade papers like
Motion Picture News
. Those reviews were not meaningless puffs; the reviewers panned later
Oswald
s, made after Disney had left the series. New York animators liked Disney's cartoons, too, the Fleischer animator Dick Huemer said: “We used to seek them out and study them.”
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Story work on the later
Oswald
cartoons was not as casual as it had been for
Poor Papa
. Disney had started preparing brief scenarios during the last year or so of the
Alice Comedies
, and the surviving scenarios for the
Oswald
cartoons are more detailed. Sketches, six to a page, often accompany the scenarios, showing in general terms how the animator should stage the action in each scene. Despite such increased preparation, though, the Disney cartoons were in something of a rut, and it was Disney himself, more than anyone else, who was keeping them there, through his increasingly strong control of what got onto the screen.
A majority of Disney's twenty-six
Oswald
cartoons have not survived, so generalizations are risky, but the sense from nine of the
Oswald
s is that Disney was slow to pick up on the possibilities for character comedy that he had opened up in some of the
Alice Comedies
. The problem was certainly not a lack of interest on his part. “Walt Disney just lived cartoons, that was his whole life,” said Paul Smith, who joined the staff in December 1926 as a cel painter (then the first stage in an apprenticeship that led to work as an animator). “He talked of nothing else, ever.”
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But it was simply too easy to seek laughs by breaking cartoon characters into piecesâexploiting their impossibility, instead of encouraging audiences to accept their realityâand so, in
Oh Teacher
(1927), Oswald removes his own foot, kisses it for luck, and rubs it on the brick he plans to throw at a cat rival during school recess.
This was besides, as Max Maxwell said, “the period when Walt was very intrigued with off-color gags, such as cows with swinging udders and little characters running into outhouses.”
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Disney had grown up as a farm boy, after all, and in the late 1920s his earthy sense of humor was as much a legacy of his years at Marceline as his nostalgia for small-town life would be in later years.
Paul Smith remembered the story meetings during the
Oswald
period: “We'd all be called into Walt's office and hash over notes that he had made on the next picture. What did we think of this gag, was it too risqué . . . he was always putting in gags where a cow would get her udder caught in something.”
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Around this time, if only briefly, Hugh Harman may have passed Disney in his sensitivity to animation's possibilities. Harman described an occasion in 1926 when Disney spoke of wishing he had the money to get out of animation and go into real estate. Harman responded by saying he wanted to stay in animation and eventually animate Shakespeare. “He looked at me,” Harman said, “as if I had a hole in my head.”
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Harman always spoke of his aspirations for his medium in such grand terms. Although he later produced many popular cartoons for Warner Brothers and Metro-Goldwyn-Mayer (MGM), most in partnership with Ising, he resented Disney's much greater success, and he invariably placed the least flattering gloss on Disney's words and actions. It is certainly true, though, that in the 1920s Disney conceived his future in animation mainly in business terms, so it is not at all unlikely that Harman's artistic goals were loftier then.
Bright Lights
, which Harman animated in 1927 with Rollin Hamilton, has glimpses of an Oswald with an inner life, a character whose emotions are mirrored in his actions. It is much harder to find anything of the kind in the surviving
Oswald
cartoons dominated by Ub Iwerks, whose mechanical proficiency was reflected in his animation's smooth clockwork quality. In the
late 1920s it was Iwerks's kind of animation, more than Harman's, that was most in tune with Disney's ambitions.
Harman complained that Disney pressed his animators to turn out more footageâmore animationâand to simplify their drawings. Iwerks contributed to such pressure, no doubt unintentionally, through his great facility. Paul Smith remembered an Iwerks who “never sketched anything roughly in his life. He would write his drawings out, with no preliminary sketches. . . . That's why he didn't want to work with an assistant. He wanted to make all the drawings himself. He'd work clean, straight ahead.”
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As different as they were, Disney's animators felt a common itch to break away. In September 1926, when the studio was closed for two weeks of vacation, Harman and Ising, joined by Iwerks and Rollin Hamilton, made another cartoon of their own, this time without Disney's knowledge. They were again unsuccessful in finding a release, but they did not give up. On January 29, 1927, Ising wrote to his sister Adele in Kansas City: “We have a secret shop all equipped and can start immediate production on our own pictures in event of obtaining a contract. I hope this will be soon as we shall not make a name and fortune for ourselves working for Walt.”
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The Disney studio was not a happy place in 1927. Animators who knew Disney as “very much one of the boys” in Kansas City had come to resent him in his new role, as what they saw as an overbearing boss. The studio's growth had given Disney no choice, howeverâhe had to become more of a boss. Each contract with Mintz had brought a significant increase in the number of
Alice Comedies
he was obligated to produce, from twelve in 1924 to eighteen in 1925 to twenty-six in 1926. The
Oswald
contract covered twenty-six cartoons again, but for a more prominent and demanding national distributor. Disney's staff had grown along with his output, until by 1927 he and Roy employed roughly two dozen people, most of whom had not known him in Kansas City. Delivery schedules could generate cash crises; that happened in 1926, when Disney had to build up a backlog of
Alice Comedies
to meet the heavier FBO schedule. He dueled continually with Charles Mintz, who despite occasional truces could never accept Disney's insistence on behaving like an independent businessman, rather than an employee.
Disney was a successful filmmakerâhis profit on each cartoon had risen to as much as a thousand dollarsâbut his success came at a price, part of which was estrangement from people who had been his friends, or might have been. On one occasion in 1927, Disney even reacted angrily to the caricatures that the animators drew of one another and pinned up for their amusement, a common pastime in cartoon studios. “One of the few times I ever
saw Walt angry was one day when he got tired of seeing us waste time over those cartoons,” Max Maxwell wrote in 1973. “He stalked through the studio and tore them all off the walls.”
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Maxwell, another veteran of Laugh-O-gram, joined the Disney staff in May 1927, but he left after only nine months in this bruising new environment.
Isadore “Friz” Freleng, who joined the staff on January 15, 1927, lasted less than eight months, leaving on September 1. At Kansas City Film Ad, Maxwell said, Freleng was “this little red-headed Jewish guy, everybody picked on him.”
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Freleng was a year younger than Harman and Ising, who were both born in August 1903, and three years younger than Disney; he had not known Disney in Kansas City. Freleng himself told Joe Adamson: “I'd become very sensitive as a child, because I was much smaller than other kids, and I was always defending myself, because they'd pick on me. Walt picked this up, and he used to rib me quite a bit, maybe size, or whatever it was, I don't think he really meant any harm. [But] when he'd make a remark, I'd take exception, and I'd make a nasty remark back to him.”
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One evening, Freleng called Disney at home, “telling him I had something on my mind which bothered me. . . . It took him just a few minutes to drive over to where I was living in a boarding house. He wouldn't let me say a word until he arrived at the studio and opened the door. He got behind his desk and took out a cigar. He asked me to sit opposite to him, and said, âNow start talking.' I told him how much he upset me emotionally, and reminded him of his letters to me expressing his patience in my learning animation. He apologized, and complimented me for having the nerve to speak my mind. He said he had a great respect for me, but I don't think really, truthfully he did, because after that, things became somewhat more unbearable.” Finally, another confrontation led to Freleng's leaving the staff.
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