Ambitious Brew: The Story of American Beer (63 page)

BOOK: Ambitious Brew: The Story of American Beer
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brewing innovations in 1970s,
[>]
,
[>]
competitive strategy in 1960s,
[>]
; in 1970s,
[>]
,
[>]

[>]
complacency of in 1950s,
[>]
expansion of in 1870s,
[>]

[>]
; in the 1880s,
[>]
; in 1950s,
[>]
; in 1960s,
[>]
; in 1970s,
[>]
,
[>]
grand jury investigates,
[>]
leadership, lack of in 1970s,
[>]
legal woes, 1970s,
[>]
Los Angeles brewery,
[>]
marketing research in 1960s,
[>]
Old Milwaukee beer,
[>]
Prohibition, response to,
[>]
ranking in industry,
[>]
,
[>]
,
[>]
,
[>]
,
[>]
real estate owned by,
[>]
,
[>]
,
[>]
repeal, preparation for,
[>]
,
[>]
sale of to Stroh,
[>]
saloons owned by,
[>]
shipping, long distance by,
[>]
stock price collapses,
[>]
strikes at,
[>]
,
[>]
Tampa brewery,
[>]
as third largest brewery,
[>]
tied system and,
[>]

[>]
World War II, response to,
[>]
,
[>]
World’s Columbian Exposition and,
[>]

Schlitz Hotel,
[>]

Schlitz, Joseph,
[>]
,
[>]
,
[>]
.
See also
Schlitz Brewing Company; listings under Uihlein

Schlitz Park,
[>]

[>]
,
[>]

Schmidt, Edward,
[>]

[>]

Schmidt, Helene,
[>]

Schmidt’s beer,
[>]

Schultz and Dooley,
[>]
.
See also
West End Brewing Company Schumacher, E. F.,
[>]

Schwarz, Anton,
[>]

[>]
,
[>]
,
[>]

Scribner, Charles,
[>]

Seipp Brewing Company,
[>]

Sheboygan Beverage Company,
[>]

Sheppard, Morris,
[>]

Shiner beer,
[>]

Shipman, Paul,
[>]
,
[>]

Shipyard Brewing Company,
[>]

Siebel Institute,
[>]

Siebel, John E.,
[>]

Sieben, Joseph,
[>]

Sieben’s Brewery Company,
[>]
,
[>]

Siegel, Mo,
[>]

Sierra Nevada Brewing Co.
See also
Grossman, Ken

annual production: in 1981,
[>]
; in 1982
[>]
; in 1990s,
[>]
beer brewed by,
[>]
brewery, construction of,
[>]
,
[>]
equipment of,
[>]
expansion of, in 1980s,
[>]
financing of,
[>]
label design,
[>]
ranking of, in industry,
[>]
reputation of,
[>]
,
[>]
,
[>]

Sixteenth Amendment,
[>]

Sinclair, Upton,
[>]

slavery,
[>]

[>]
,
[>]

[>]

Small Brewers Committee,
[>]
.
See also
Brewers Association of America

Smith, Al,
[>]

Smith, Bubba,
[>]

soft drinks,
[>]
.
See also
specific breweries

Sonoma, California,
[>]

[>]

South Side Brewery,
[>]

[>]

speakeasies,
[>]

Special Export beer,
[>]

Spillane, Mickey,
[>]

Sproule, Irwin,
[>]

[>]
,
[>]
,
[>]

Standard Oil,
[>]

[>]

Starbucks,
[>]
,
[>]

Stausz, Alexander,
[>]

St. Charles Hotel (Milwaukee),
[>]

Steam Beer Brewing Company.
See
Anchor Brewing Company

Steese, Lawrence,
[>]
,
[>]
,
[>]

Stern, Suzy,
[>]
,
[>]
,
[>]

Stevens, Brooks,
[>]

Stevens Point Brewery,
[>]
,
[>]

Stifel, Otto,
[>]

St. Louis, brewing industry in,
[>]

[>]

St. Louis Cardinals,
[>]

St. Louis Refrigerator Car Company,
[>]

stock market collapse (1893),
[>]

stock market collapse (1929),
[>]
,
[>]

Stoney’s beer,
[>]

Stoudt, Carol,
[>]

Strange, John,
[>]

[>]
,
[>]

[>]

Stroh Brewing Company,
[>]
,
[>]
,
[>]

Students Against Driving Drunk (SADD),
[>]

Stum, V. H.,
[>]

Sullivan, Barry,
[>]

Sunshine Brewing Company,
[>]

Sweden, official beer classifications in,
[>]

Syndicates, British,
[>]

[>]

 

Taft, William Howard,
[>]
,
[>]
,
[>]

taxes,
[>]
,
[>]
,
[>]
,
[>]

[>]
,
[>]
. See
also
Sixteenth Amendment

temperance movement.
See also
neotemperance; prohibition movement

alcohol consumption declines as a result of,
[>]
alcohol, shapes attitudes toward,
[>]

[>]
destruction of by political parties,
[>]

[>]
impact on lager’s popularity,
[>]
,
[>]

[>]
origins of,
[>]

[>]
prohibition laws resulting from,
[>]
violence sparked by,
[>]

[>]

Texas Brewers’ Association,
[>]

[>]

Texas Brewing Company,
[>]

Thacher, John Boyd,
[>]
,
[>]

[>]
,
[>]

Theurer, J. F.,
[>]

Thompson, William,
[>]

Thousand Oaks Brewing Company,
[>]

Tivoli Brewing Company,
[>]

trademark law,
[>]

[>]

Trading with the Enemy Act (1917),
[>]

Treadway, Allen,
[>]

“Treatise on Lager Beer, A,”
[>]

Trommers Brothers Brewery,
[>]

Truman, Harry S.,
[>]

Tuborg Brewery,
[>]

Tuchman, Barbara,
[>]

Turnvereine,
[>]

[>]

Twenty-first Amendment,
[>]
,
[>]
.
See also
legal beer, return of; Volstead Act

 

Uhrig Brewing Company, Joseph,
[>]
.
See also
Lademan, Otto

Uhrig, Joseph,
[>]
,
[>]

Uihlein, Alfred,
[>]

Uihlein, August.
See also
Schlitz Brewing Company

arrival of in United States,
[>]
career, early,
[>]
,
[>]
description of,
[>]

[>]
,
[>]
diversifies business holdings,
[>]

[>]
lifestyle of,
[>]
offspring, relationship with,
[>]
personality,
[>]
real estate ventures of,
[>]
,
[>]
retirement,
[>]

[>]
Schlitz Brewing, begins career at,
[>]
wealth of,
[>]

Uihlein, Edward,
[>]
,
[>]
,
[>]

[>]

Uihlein, Erwin,
[>]
,
[>]
,
[>]

Uihlein, Henry,
[>]

Uihlein, Joseph,
[>]
,
[>]

Uihlein, Lorraine,
[>]

Uihlein, Robert (son of August),
[>]

Uihlein, Robert A., Jr. (“Bob”),
[>]
,
[>]
,
[>]
,
[>]
.
See also
Schlitz Brewing Company

Underground Brewers’ Club,
[>]

Union Brewery,
[>]
,
[>]

United Breweries Group,
[>]

United States Brewers’ Academy,
[>]

United States Brewers’ Association (USBA)

Congress investigates,
[>]
fights wartime grain rationing,
[>]

[>]
founded (1864),
[>]
opposes ASL,
[>]

[>]
,
[>]
,
[>]
Pennsylvania investigates,
[>]
supports repeal of Prohibition,
[>]

Utah,
[>]

[>]

Utica Club beer.
See
West End Brewing Company

 

Vardaman, James,
[>]

Verrett, Jacqueline,
[>]

Vienna International Exposition (1873),
[>]
,
[>]

vinegar manufacture,
[>]
,
[>]
,
[>]

Vineyard, Nancy,
[>]
,
[>]

Vinylite,
[>]

vodka,
[>]

Volstead Act (1919)

benefits anticipated from,
[>]
,
[>]
celebrations of modification,
[>]
hearings to modify,
[>]

[>]
legislation modifying signed,
[>]
weakness of,
[>]

[>]

 

Wagner, John,
[>]

Wahl-Henius Institute,
[>]
,
[>]

Wainwright and Company,
[>]

Wales, Billy,
[>]

Walker, Jimmie,
[>]
,
[>]

Washington [D.C.] Times
(periodical),
[>]

Watergate,
[>]

Waters, Alice,
[>]
,
[>]

Webb-Kenyon Act (1913),
[>]

Wehle family,
[>]

Weinberg, Robert S.,
[>]

West End Brewing Company

advertising, innovative use of,
[>]
,
[>]

[>]
annual production: in 1950s,
[>]
; in 1980s,
[>]
,
[>]
awards won by,
[>]
competitive strategy: in 1950s,
[>]
,
[>]
; in 1980s,
[>]
contract brewing by,
[>]
,
[>]
location, advantage of,
[>]
,
[>]
microbrewing, impact of on,
[>]
name change,
[>]
price wars, damaged by,
[>]

West, Mae,
[>]

Western Brewer
(periodical),
[>]
,
[>]

[>]
,
[>]
,
[>]

[>]

Western Brewery,
[>]

Westside Brewery,
[>]

Wheeler, Wayne

Anti-Saloon League, influence in,
[>]
career of,
[>]

[>]
,
[>]

[>]
Congressional hearings, orchestrates,
[>]

[>]
,
[>]

[>]
,
[>]
death of,
[>]
description of,
[>]
tactics employed by,
[>]

[>]
Volstead Act, influence on,
[>]

[>]
Webb-Kenyon Act, influence on,
[>]

Whig Party,
[>]

whiskey,
[>]

[>]

Whole Earth Catalog, The,
[>]

wholesalers

coercion of by brewers,
[>]
,
[>]
,
[>]
emergence of after repeal,
[>]
importance of to brewers,
[>]

[>]
,
[>]

[>]

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